Jaguar

Engage Mobile App Campaign

Created to introduce the Jaguar Engage app and clearly communicate its features and value to owners across multiple touchpoints.

Designed and art directed a multi-channel campaign supporting the launch of the mobile app, including email, direct mail, web banners, and microsite elements. Built a cohesive visual approach that connected physical and digital touchpoints while reinforcing app functionality and ease of use.

Structured messaging and layout systems to maintain clarity across formats while supporting adoption and engagement.

Role

Art direction and visual design
Email cadence design
Direct mail and print collateral
Web and microsite assets
UI support for app visuals